ORCHESTRATED OMNICHANNEL CUSTOMER & BUYING-GROUP JOURNEYS
Adobe Journey Optimizer
Adobe offers two powerful versions of Adobe Journey Optimizer—both built on Adobe Experience Platform—to meet your clients’ distinct business needs. For your B2C clients, Journey Optimizer taps into powerful AI to deliver personalized, connected experiences across every channel. Journey Optimizer B2B Edition, on the other hand, leverages generative AI and advanced automation to engage buying groups and accelerate pipeline creation.
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Journey Optimizer
Orchestrate and deliver personalized customer journeys across all channels
Journey Optimizer B2B
Engage and qualify buying groups across the entire B2B customer journey
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