Activating your partnership through the Partner Sales Center
Getting started
One of the most valuable benefits of partnering with Adobe is getting access to co-selling resources and support. We’ve created a dedicated Partner Sales Center to help you register leads and manage opportunities as they progress. The Sales Center connects partners to our CRM for a holistic view of sales activities for all deals, in addition to a custom dashboard and reports to support self-service. Eligible partners can earn financial incentives and gain access to Adobe partner and account teams.
Training resources to polish your skills
Sign up for next live training
Join our next live training on deal registration,. View upcoming events to register.
Watch recorded training
Can’t wait? Watch a previously recorded webinar about deal registration.
View training deck
Download this training deck with everything you need to get started.
Understanding our sales methodology
As you add opportunities to our CRM, you’ll quickly notice that all leads and opportunities align to our enterprise sales methodology, which you will be required to follow when forecasting your own deals. The methodology includes guidelines on how to manage an opportunity’s life cycle and each registered opportunity will be assigned to a specific sales stage. These stages are also a an indication of how far sales conversations with the customer have progressed.
Financial incentives for closed deals
For any deal that results in new software licensing, partners can register as a Sourcing and/or Selling partner. Sourcing partners play a role in creating the opportunity, while Selling partners could support the cycle across multiple sales stages. To be eligible for the Sourcing incentive, a partner has to both create the opportunity (sales stages 1 and 2) and stay involved with Adobe through the selling stages of the deal (stages 3 to close). At this time, incentives are only available for digital experience applications and Adobe Acrobat Sign.
Greenfield
(Industry or enterprise)
Enterprise
Mid-Market
SMB
Strategic Partner (SPA)
Transformational
Key
Rebate payment timing
In general, if a deal meets program requirements, the partner will receive payment on the next payout run after the deal is closed. Payouts are processed quarterly in January, April, July, and October. Funds are typically deposited by the middle of the processing month after the closing, assuming all payout checklist items are complete. Otherwise, payouts that aren’t able to be processed will roll over to the next payout run.
Questions? Check out the Benefits Center support guide
Deal registration guidelines for Cloud Technology Partners
Cloud Technology Partners: Deal registration FAQs
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