LEAD & ACCOUNT-BASED MARKETING AUTOMATION
Adobe Marketo Engage
Turn marketing into a growth engine with Adobe Marketo Engage—an AI-powered platform built for personalization, automation, and performance. Give your clients the tools to align sales and marketing, engage customers with precision, build pipeline, and drive measurable ROI through smarter campaigns and a unified customer view.
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POWERFUL MARKETING AUTOMATIION
Marketing automation to ignite pipeline growth and revenue
Empower marketing and sales teams to plan, launch, and measure everything from batch emails to advanced multi-step campaigns—all from a single automated platform built for results.
Growth
Gain foundational marketing automation and measurement with intelligent cross-channel nurturing and lead routing for small business marketers.
Select
Obtain essential marketing automation and measurement with AI-powered personalization for experienced marketers.
Prime
Get complete lead- and account-based marketing with advanced journey analytics and AI-powered audiences for progressive marketers.
Ultimate
Gain advanced and powerful experience automation in combination with Marketo Measure for advanced marketers.
Dynamic Chat
A conversational marketing tool powered by generative AI, trained on a client’s brand, products, and accounts to help customers quickly get what they need. Dynamic Chat also helps B2B marketers engage more intelligently and accelerate the sales cycle.
Marketo Measure
A powerful multi-touch attribution tool that lets marketers assess the impact on marketing pipeline and revenue of campaigns, content, and channels. Marketers use it to deeply understand the results of their marketing efforts so they can optimize each step.
Adobe Marketo Engage + Adobe Journey Optimizer
A seamless data integration that enables Journey Optimizer to ingest profile and custom object data types from Marketo Engage, so Journey Optimizer can transform profiles into actionable insights and tailor data with custom objects like products for more personalized customer journeys.
Adobe Marketo Engage + Adobe Experience Platform
With the Marketo Engage Connector, bring B2B data from Marketo Engage into Experience Platform and update it with applications connected to Experience Platform.
A leader for B2B marketing automation platforms
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