AI-driven customer experience orchestration
CX Enterprise Coworker
Help customers move beyond isolated agents and manual coordination. CX Enterprise Coworker orchestrates complex marketing workflows across Adobe and third-party systems, with human oversight, alignment to business goals, and built-in governance.
The result: faster delivery of personalized customer experiences.
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- Marketing capabilities
- Workflows with other Adobe products
- Technical features
Automate complex work
From a conversational chat or a brief, Coworker stands up projects in minutes and coordinates tasks, with human oversight.
Improve marketing performance
Ask Coworker a marketing performance question, get data-driven answers and next steps.
Keep audiences optimized
Coworker continuously adjusts audiences based on shifting goals and other campaigns.
Build journeys fast
Describe a customer journey and Coworker builds it in seconds, taking past performance into consideration, and continuously monitoring to help avoid issues.
Increase brand visibility
Coworker structures content to surface a brand in AI and human searches. A single prompt can update hundreds of pages.
How Coworker helps boost productivity with other Adobe solutions
Adobe Experience Manager
Automated content creation and customer experience updates
Adobe Workfront
Autonomous project structuring and task coordination
Adobe Real-Time CDP
Faster audience creation and optimization
Adobe Customer Journey Analytics
Deeper understanding of customer journey performance, from simple prompts
Adobe Journey Optimizer
Faster creation and optimization of multi-step journeys or single-step campaigns
Adobe Target
Automated performance insights, so you know what to try next
CX Enterprise harness
The orchestration layer wrapping every project in context, verified results, and persistent error recovery
Open MCP connectivity
An enterprise connectivity layer linking existing tools, workflows, and agents into a single interface
Enterprise context layer
Grounds every action in the organization’s terminology, policies, and data
Compliance layer
Inherits existing Adobe roles, data policies, and approval workflows, checking every action before it runs.
Collaboration layer
Anchors every stakeholder in a single project thread, so reviews, approvals, and decisions stay connected to the work from brief to launch
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