ADOBE APPLICATION SALES TACTICS
Adobe LLM Optimizer
The Application Sales Tactics for Adobe LLM Optimizer let you empower clients to increase their brand visibility as customers increasingly turn to AI-driven search to discover brands, products, and services.
KEY MESSAGING
Start here: Positioning Adobe LLM Optimizer
While 80% of consumers rely on AI summaries for information before visiting websites, most enterprise sites remain unreadable to AI agents. Adobe LLM Optimizer helps organizations optimize for AI discovery by measuring data and providing recommendations across content and technical layers.
Cross-sell to existing customers
Quick cross-sell of Adobe LLM Optimizer to any existing Adobe customer who wants their brand to be visible in AI-driven search.
Sell to Greenfield Customers
Quick sell of Adobe LLM Optimizer to any brand as an entry point into Adobe applications.
Adobe’s value proposition
Adobe LLM Optimizer helps organizations become more visible through AI-driven search by revealing how LLMs access and represent brands. By analyzing real agentic traffic through CDN logs, generating recommendations trained on LLM behavior, and deploying optimizations with a single click, LLM Optimizer gives brands better control over their AI narrative. The result is a marked improvement on brand mentions, citations, and referral traffic.
Key value drivers
- Stay ahead of competitors with higher listings and citations through LLM-driven search
- Increase traffic and drive business growth by encouraging LLMs to surface your brand
- Reduce overhead by optimizing code and content with one-click fixes
- Enable both human and AI agents to engage with content
- Portfolio Plays
- Strategic Sales Plays
