Supporting Sales Plays and Tactics
Independent of Portfolio and Strategic plays, these plays help you sell application-centric solutions in various tactical scenarios
Supporting Sales Plays and Tactics
Independent of Portfolio and Strategic plays, these plays help you sell application-centric solutions in various tactical scenarios
Your guides to selling Adobe applications
These Supporting Sales Plays and Tactics provide you with actionable frameworks for selling single- and select multi-application solutions.
Each play offers resources for planning your sales efforts, generating interest, and progressing deals.
Multi-Product Plays
Omnichannel Content Activation
Lead applications:
AEM Sites, AEM Assets, AJO, Content Analytics, AJO Experimentation Accelerator
Customer Acquisition
Lead applications:
Real-Time CDP, Real-Time CDP Collaboration, Mix Modeler, CJA, Content Analytics
Content Reporting & Insights
Lead applications:
Content Analytics, GenStudio for Performance Marketing
